Heineken's premiumization strategy (Heineken Silver, Birra Moretti, Desperados) continues to deliver mix tailwinds, but Vietnam and Nigeria volume softness has weighed on near-term growth. Mexico (Heineken Mexico, formerly Femsa Cerveza) remains the highest-quality earnings engine. EverGreen 2030 cost-saving program is on track. Capital return policy supports a 4% dividend yield. Premium brand investment is a multi-year compounder if EM volume stabilizes.
Thesis reviewed May 29, 2026
Heineken NV is headquartered in Netherlands, which is currently showing moderate signals.
🇳🇱Netherlands53NEUTRALView Netherlands risk detail →🛍Consumer22NEUTRAL| Ticker | Company | Score | Gap | Signal Δ | Action |
|---|---|---|---|---|---|
| JD | JD.com Inc | 27 | +13% | ↑2% | EARLY |
| NIO | NIO Inc | 27 | -10% | ↑2% | AVOID |
| LI | Li Auto Inc | 27 | +7% | ↑2% | NEUTRAL |
| BTI | British American Tobacco PLC | 27 | +14% | ↑2% | EARLY |
| DEO | Diageo PLC | 27 | +8% | ↑2% | NEUTRAL |
| RACE | Ferrari NV | 27 | +17% | ↑2% | EARLY |
| TM | Toyota Motor Corporation | 27 | +12% | ↑2% | EARLY |
Investors who hold HEINY may also have indirect exposure through these country funds.
Heineken organic operating profit guidance raised on Mexico and EU mix
Vietnam beer market volumes show first growth signs in 18 months
Estimates · Yahoo Finance · Not audited figures